As we enter a new year, Timber Products Company is excited to continue our commitment to American craftsmanship and values. With our recent roll out of a new look for our brand, we have also re-energized our “Made in America” mark with our new “American to the T” logo.
We employ more than 1,000 Americans across 10 manufacturing facilities nationwide and take great pride in our ability to source our materials from sustainable operations in the U.S., including our own timberlands. We also exceed stringent environmental regulations in an ongoing effort of accountability of our products for customer well-being. While exploring ways to emphasize these commitments, we asked Anne Marie Levis and her design team at Funk/Levis and Associates to focus on our current logo, the Timber T within a circle.
“The biggest inspiration for us was focusing on always providing the very best, to the nth degree,” Levis explains. The creative team landed on a tagline that summarizes Timber Products’ business approach of excellence and quality. With everything we do, Timber Products strives for perfection while meeting our customer’s demands as precisely as possible—to the T.
The new creative component will supplement the existing logo, and the tagline is accompanied by a fresh design that will roll out throughout 2017.
“It’s a new way to bring forward the values of the company and the excitement of going into this New Year,” Levis says. “Timber Products has been using the same tagline for the past several years, so it was exciting to bring in fresh ideas that reinforce the strength of the brand.”